Sell jewelry online

Build a jewelry business that sparkles

Learning materials, intuitive tools, and 24/7 support to help you start, run, and grow your jewelry business.

Everything you need to get started

Educational resources

Visit the Shopify Help Center for free user guides, tutorials, and answers to FAQs. Chat with other jewelry business owners on the forums to learn about marketing campaigns, accounting basics, and much more.

Smooth selling

Customize your store without any coding or design skills using your choice of over 70 themes. Process orders, manage logistics, and track inventory all from Shopify’s unified dashboard.

Insightful marketing

Integrate with social media, use built-in SEO best practices, and encourage customers to leave product reviews. Take advantage of the Google Ads credit to drive more traffic to your jewelry business.

Scale with support

Grow your jewelry business with peace of mind with unlimited bandwidth, secure hosting, and fast servers. Rely on 24/7 support online, on the phone, or over email whenever a problem arises.

Learn more about selling jewelry

  • You can start a jewelry shop with less than $100. You can sign up for a 14-day free trial with Shopify, build and customize your site, and source products from dropshippers for a low-cost way to start a jewelry shop. If you create your own designs or open a physical store, you will need more capital.

  • You can sell jewelry online from your own store built with a platform like Shopify, on third-party marketplaces like Amazon and eBay, on niche websites like Mercari and Poshmark, and on social media, and via wholesale.

  • Yes, you can sell jewelry on Shopify. Shopify is a great place to sell jewelry because there are no marketplace fees and you own your customer list while having more control over your business.

  • The kinds of jewelry that sell best are:

    • Print-on-demand engraved jewelry
    • Charms
    • Pendant necklaces
    • Hoop earrings

Reach customers around the globe

Growth-driven apps

Check out the Shopify App Store to browse over 6,000 apps that help expand the functionality of your store. From shipping insurance to virtual try-on jewelry, you can choose features to make your business stand out.

Sell anywhere

Reach new customers by selling online, in-store, and everywhere in between. With the Shopify POS app, you can view all your sales and inventory data and manage your jewelry business no matter where you sell.

Scalable pricing plans

For jewelry businesses at every stage and size


Best for new ecommerce businesses with occasional in-person sales

$29per month


Best for growing businesses selling online or in-store

$79per month


Best for scaling businesses that require advanced reporting

$299per month

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